Tailored experiences for every industry.
Adobe is an American multinational software company headquartered in San Jose, California.
Adobe wanted to roll out a Journey Mapping tool for the Product Development team with the purpose of improving the customer experience for an expanding number of touchpoints for Adobe products.
THE TECHNICAL SOLUTION
- Frontend architecture built in BackboneJS using Event Driven Development to support the drawing of multiple maps and the ability to switch between them easily.
- Syncing O365 Microsoft spreadsheet against our Journey Mapping tool in real time.
- Implemented a caching strategy built in Redis and NodeJS for the parsed files.
- Adobe’s UX team was able to get feedback from various teams involved in the development of Adobe products in real time.
- Helped Product teams improve the overall customer experience.
- This resulted in faster and more customer-facing product development efforts.
NodeJS, Redis, BackboneJS, PaperJS
Adobe and the Adobe logo are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries.